Best Foods Comedy Gala
Job Number: 6961
RUN SHEET
UNIFORMS
Long Sleeve T/Shirt, Apron and cap - will be provided
Please wear Tidy Jeans with enclosed shoes
Background
We know Kiwis love their hot chips and fries, and we want to help them pair them with their favourite Best Foods mayo, too.
This year we are offering Comedy gala guests and the public a chance to try the three new Best Foods Fl;avoured Range the must-have condiment for hot chips.
BEST FOODS MAYO
Key Points of difference: creamy and delicious mayonnaise, versatile use (can bring any dish to life)
Key Selling Points: New Zealand’s favourite mayonnaise
Brand Essence: Best Foods is a fun and cheeky brand that Kiwis know and love
Brand / Product Positioning Statement: Best Foods is New Zealand’s favourite mayonnaise brand
Brand Character: Warm, engaging, Kiwi
Desired Consumer Take Out: Best Foods mayo is the must-have condiment for hot chips – mayo is the only way to dip
Introduction Line
“Kiwis have been eating their hot chips wrong – New Zealand’s favourite mayo, Best Foods, is here to educate and inspire the nation to eat their hot chips the right way – with mayo, not tomato sauce (just like they do in France)”.
EXPECTATION
- To have a visually attractive food truck that attracts visitors that aligns with Best Foods brand
- To provide visitors with a unique experience where they will be able to engage with friendly brand ambassadors and taste test the New Best Foods Flavour Range
- Reinforce the sponsorship of the Comedy Festival
PLEASE PLACE FEEDBACK HERE
https://www.surveymonkey.com/r/H37YKTC